The introduction of the Ariya Concept, a crossover EV with twin electric motors, at the 46th Tokyo Motor Show signals the dawn of a new era for Nissan as the company embarks to redefine its brand philosophy for the next evolutionary phase of the automobile.
The Ariya Concept features a spacious, premium cabin with high-tech features and a body that conveys the pure, clean nature of electric cars. It embodies the Nissan Intelligent Mobility vision of personal transportation – one where electrification and vehicle intelligence will offer seamless and adaptive travel experiences free of accidents or harmful emissions.
Expands on design elements first hinted at by the Nissan IMx concept, the Ariya Concept includes the bold electrified V-motion signature “shield” and striking rear light blade, short overhangs, and an interior that feels more like a lounge than a conventional vehicle. Although it’s a concept vehicle, Nissan said that it would probably go into production in the near future.
Characterized by the concepts “sleek,” “seamless” and “sexy,” the Nissan Ariya Concept features examples of this new design language throughout the exterior, including wide front fenders, super-thin LED headlights, as well as the front shield, which is emblazoned with a bespoke, illuminated Nissan emblem. The shield incorporates a subtle geometric pattern that reveals itself when the electrified V-motion signature is illuminated.
Highlighting the vehicle’s profile are five-blade, 21-inch aluminum wheels with custom tires. A low, sleek roofline allows the vehicle to slice through the air. The styling of the Ariya Concept’s rear is also a departure from traditional SUVs, with a steeply raked C-pillar that blends seamlessly into a muscular rear deck. A one-piece light blade with blacked-out lenses runs across the width of the body. Rear fender flares and a high-mounted rear wing offer not-so-subtle suggestions of the vehicle’s power.
While the Ariya Concept’s exterior mainly expresses the ideas of “sleek” and “sexy,” the interior reflects a notion of seamlessness – represented by the integration of technology with daily life and the precise nature of Japanese craftsmanship.
The minimalist dashboard is uncluttered by the buttons and switches found in conventional vehicles. When the Ariya Concept is energized, seamlessly integrated haptic touch controls along the instrument panel come to life with a glow. When the car is not in use, they disappear into the surface. The only physical controls are the start button, a single knob to operate the 12.3-inch display monitor, and the climate controls. The instrument panel transitions flawlessly into the doors and interior elements, to be out of sight when not in use.
For a more comfortable drive, the Ariya Concept is equipped with the latest version of the Nissan ProPILOT 2.0 system that combines navigated highway driving with hands-off single-lane driving capabilities.
Built with a high-performance, 100% electric drive system, the Nissan Ariya Concept delivers instant torque to the wheels from a dual front/rear motor drive configuration. This layout delivers balanced, predictable power to all four wheels, equal to or better than many premium sports cars.
Traveling assistance isn’t limited to the vehicle. Among the human-machine interface features is Door to Door Navigation, which allows anyone to set a destination on their smartphone, transfer it to the Ariya Concept and have the vehicle’s navigation system continue offering directions. If the final destination is reached by foot, the system will transfer the remaining route back to the driver’s smartphone.
While traveling, the Nissan Ariya Concept’s Smart Route Planner automatically identifies and plots charging stops along the way, ensuring that the driver arrives at the desired destination, whether near or far.