Nissan in the Philippines has created the ‘Go Anywhere’ 2019 drive campaign to prove that consumers can literally go anywhere with confidence by visiting various diverse locations across the country.
After experiencing the Nissan Patrol in Taal, Batangas, the adventure continues to the island of Siquijor — one of the country’s most challenging places to get to. For the first time, Nissan gathered its LCV line-up that included the Patrol, Terra, and the Navara. The three machines showcased their capabilities as they tackled the island’s scenic and winding roads.
The three-day event was designed to test all three vehicles as the media navigated their way through some of Siquijor’s most adventurous destinations. During the drive, participants were given a challenge: Go Anywhere and reach the most number of kilometers in the country’s third smallest province. With its LCV heritage and Nissan Intelligent Mobility features, navigating the roads of the small island proved to be an easy task for the three vehicles. Known for its mystic traditions, Siquijor also flaunts untouched beaches, diving cliffs, waterfalls, and caves.
“In line with our vision of enabling adventurers to reach their dream destinations, we are now in Siquijor Island, to conquer the country’s third smallest province with Nissan’s strong LCV line-up. We are creating the ultimate ‘Go Anywhere’ experience with the Nissan Patrol, Nissan Terra and Nissan Navara, but exploring the best and most diverse locations across the country,” said Nissan Philippines President and Managing Director, Atsushi Najima.
To overcome the challenge, media participants took the Nissan Patrol with its V8 engine and daunting styling to some of the island’s exciting spots. With legitimate 4×4 capabilities at their disposal, an adventurous off-road trek on the island highlighted the Nissan Terra and the comfortable yet capable ride of the Nissan Navara. The challenge was taken to the next level with difficult slopes to test out the vehicles’ Hill Descent Control and Hill Start Assist features powered by Nissan Intelligent Mobility.
The test drive demonstrated that with Nissan Intelligent Mobility features, Nissan continuously shows its commitment to enable users to Go Anywhere with power, confidence, and ease even on islands, like Siquijor.